Our Publications

Academic Journal Publications – Published (Peer-Reviewed)

The following publications maintain recognized standards for peer review and are so designated by the source. Article length varies by publication submission guidelines.

Galatti, B. & Ruiz, J.V. (October 16, 2024). Unveiling the Cultural and Entrepreneurial Potential of Música Popular Brasileira. Journal of Undergraduate Research.

Ruiz, J.V. (October 1, 2024). “Found Connections" Concerto for Multi-Instrumentalist and Wind Symphony. College Music Symposium.

Ruiz, J. V., Shelton, C., Lee. D., & White, E. (July 15, 2024). Culturally Relevant Music Remedies for At-Risk Students: A Pathway to Engagement, Empowerment, and Entrepreneurship. International Journal of Health & Music.

Ruiz, J. V., & Leon, J. L. (July 1, 2024). Thriving Amidst AI: The Trombonist's Guide to Authenticity, Quality Content, Brand Identity, and Personal Connections. International Trombone Association Journal. https://www.trombone.net/

Shelton, C. & Ruiz, J.V. (April 7, 2024). Sightless Success: A Portrait of a Visually-Impaired Music Entrepreneur. Music Business Journal.

Leon, J. L., Ruiz, J. V., & Pagliuca, D. (April 1, 2024). The Dynamic Blend: Latin American Trombonists Shaping the Global Music Landscape with Resilience and Adaptability. International Trombone Association Journal.

Ruiz, J.V. (February 15, 2024). Exploring the Integration of Entrepreneurship Education in Applied Music Lessons: Challenges, Approaches, and Benefits. Music Teacher National Association E-Journal.

Ruiz, J. V., & Shelton, C. (November 16, 2023). From Swing to Startups: The Evolution of Jazz Education and Entrepreneurship. Global Institute for Music Research’s International Journal of Music Pedagogy.

Ruiz, J. V., & Shelton, C. (November 9, 2023). The Applications of Social Capital and Resource-Based Theory for Building an Effective Team. College Music Symposium.

DeVito, D., & Ruiz, J. V. (October 16, 2023). Empowering Neighbourhood music: Leveraging Professional Recording Studio and Entrepreneurial Strategies in a Minority Title 1 School. Journal of Popular Music Education.

Ruiz, J.V. & Sánchez, M. (October 1, 2023). Step-by-Step Guide to Launching a Diversified Revenue Stream. Music Teacher National Association Business Digest: Spotlight.

Leon, J. L., & Ruiz, J. V. (October 1, 2023). Navigating the Post-COVID Creative Landscape: The Journey of Trombonists and the Role of Entrepreneurship and Innovation. International Trombone Association Journal.

Ruiz, J. V., & Battistini, L. (September 12, 2023). Transforming Musical Dreams into Reality: The Power of Vision and Action in Music Entrepreneurship. International Journal of Music.

Ruiz, J. V. (August 17, 2023). Beyond the Stage: Developing Entrepreneurial Skills in High School Music Students. Kansas Music Review.

Ruiz, J. V., Shelton, C., White, E., & Bourne, T. (August 13, 2023). Advocating for Intrapreneurship in Arts Entrepreneurship Education: Developing a New Generation of Innovative Professionals. Open Journal of Music Education.

Ruiz, J. V. (July 1, 2023). Nexus of Cultural Entrepreneurship and Digital Musicality: Exploring Afro-Diasporic Music Entrepreneurship in the Digital Music Industry. Global Institute for Music Research’s International Journal of Music Entrepreneurship & Leadership.

Callander, A., Taylor, J., Bonin-Rodriguez, P., Taylor, E. A., Vakharia, N., Ragsdale, D., Ruiz-Resto, J. V., Beckman, G., & Essig, L. (July 7, 2023). Editorial Perspectives: A Futurecasting Glossary. Artivate: A Journal of Entrepreneurship in the Arts, 11(3).

Ruiz, J. V., Lee, D., & Shelton, C. (June 7, 2022). Entrepreneurial Responses to the COVID Era: A Qualitative Study of Five Professional Music Entrepreneurs. Journal of Arts Entrepreneurship Education, 3(2).

Ruiz, J. V., et al. (March 1, 2020). Can You Hear The Difference? Professional Digital Composition and Music Students' Ability to Discriminate Deep Sampled vs. Acoustic Instrumental Performance Recordings. Journal of Popular Music Education, 4(1), 88-99.

Randles, C., Griffis, S.-A., & Ruiz, J. V. (March 1, 2015). "Are You in a Band?!': Participatory Music-Making in Music Teacher Education." International Journal of Community Music, 8(1), 59-72.

Randles, C., et al. (April 1, 2014). Using the iPad in Musical Performance: New Pathways. Kansas Music Review, 77(2).

Academic Journal Publications –– In Press (Peer-Reviewed)

Ruiz, J. V., et al. (In Press - November 2023). Getting to the GRAMMY®s and Beyond part two: Music Entrepreneurship Curricula Meets the Red Carpet. Global Institute for Music Research’s International Journal of Music Performative Research.

Ruiz, J. V., & Lee, D. (In Press - November 2023). Hand Drumming as a Vehicle for Multidimensional Learning in Music Education. Global Institute for Music Research’s International Journal of Music & Cultural Studies.

Academic Journal Publications –– In Review (Peer-Reviewed)

Ruiz, J.V., Vasenin, D., Leon, J.L., Shelton, C., & Lee, D. (In Review). Leveraging User-Generated Content for Fan Engagement in Classical and Jazz Music: A Multiple-Case Study of Fifteen Professional Musicians. Journal of the Music Entertainment and Industry Educators Association.

Ruiz, J. V. & White, E. (In Review). Empowering Music Educators/ Integrating Negotiation Skills into High School and University Music Education. College Music Symposium.

White, E., & Ruiz, J. V. (In Review). Entrepreneurial Music Producer: EIDD Model. Journal of Arts Entrepreneurship Education.

Academic Research Blog Publications –– Published (Peer-Reviewed)

Although the term “blog” may be traditionally understood to suggest a more casual style of writing, these blog publications are peer-reviewed and are so designated by the source. Article length varies by publication submission guidelines.

Alida, C. & Ruiz, J.V. (In Press). The HARMONY Model: Balancing Motherhood and a Music Career. Association of Popular Music Education.

Ruiz, J.V. & Alida, C. (August 27, 2024). From Notes to Dollars: Strategies for Monetizing Music Education Curricula. Music Business Forum. Fflat-Books.

Chang, A. & Ruiz, J.V. (February 15, 2024). Diversifying the Music Industry and Fostering Cross-Cultural Collaborations. Association of Popular Music Education.

Ruiz, J. V., & Lee, D. (September 6, 2023). SMAJ: A Pedagogical Model for Arts Entrepreneurship. Association for Popular Music Education.

White, E., & Ruiz, J. V. (May 10, 2023). Do Academic Conferences Still Matter: Advice for Maintaining Entrepreneurialism, Authenticity, and Peace of Mind as a Student. Association for Popular Music Education.

Lee, D., & Ruiz, J. V. (March 5, 2023). IDF Principle: Ensuring Efficiency, Excellence, & Expedience During Creative Production Processes. Association for Popular Music Education.

Ruiz, J. V. (October 3, 2022). Vanity or Viability: How Musicians Should Consider Their Streams. Association of Popular Music Education.

Ruiz, J.V. (July 19, 2021). To Collaborate or To Joing-Venture. Music Business. Fflat-Books.

Ruiz, J.V. (May 27, 2021). The Music Business: Finding Your Way Through the Noise. Music Business. Fflat-Books.

Ruiz, J. V. (November 18, 2019). A Letter to Aspiring Performing Artists: Music Business Advice. Association of Popular Music Education.

Forum-Based Academic Research Articles –– Published (Peer-Reviewed)

Kozhevnikova, J., & Ruiz, J. V. (August 10, 2022). José Valentino: The Entrepreneurial Approach to Jazz and Beyond. All About Jazz.

Global Institute for Music Research’s (GIMUR) Forum-Based Academic Research Articles –– Published (Peer-Reviewed)

The Global Institute for Music Research, an international consortium of universities spanning Europe, Asia, Africa, the Caribbean, the USA, Australia, and North America, is a comparably recent (2017) outlet for published scholarship. Although the term “forum” may be traditionally understood to invite a more casual non-refereed style of writing, these forum publications are peer-reviewed and are so designated by the source.

Ruiz, J.V. (Auguest 2, 2023). The Future of Music Entrepreneurship: Trends, Challenges, and Opportunities. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Cultural Crossovers: Western Music Entrepreneurs and Global Impact. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). From Analog to Digital: The Evolution of Music Entrepreneurship. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Minimalist Masterpieces: Philip Glass and Modern Music Business. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Leonard Bernstein: Building Bridges with Music. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Serialism and Society: Schoenberg’s Systematic Revolution. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). A Composer’s Struggle: Shostakovich and the Soviet Regime. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Bridging Worlds: Gershwin’s Jazz-Classical Synthesis. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Impressionism in Music: Debussy’s Radical Innovations and Market Impact. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Verdi’s Operatic Empire: Music as a Tool for Political Change. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). National Melodies: Smetana and the Czech Musical Renaissance. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). The Rock Star of the 19th Century: Liszt’s Mastery of Public Image and Branding. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Beethoven’s Business Model: Pioneering Independence in Music. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). Mozart’s Marketplace: Entrepreneurship in the Classical Period. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (Auguest 2, 2023). From Patrons to Innovators: Early Music Entrepreneurs in Western History. International Research Forum for Cross-Cultural Music & Issues.

Ruiz, J.V. (August 23, 2023). The Strategic Pulse of Music Marketing Campaigns. International Research Forum for Music Business & Innovation.

Ruiz, J.V. (August 21, 2023). Optimizing Art Business Outcomes Through Data Analytics –– Part 2. International Research Forum for Music Business & Innovation.

Ruiz, J.V. (August 21, 2023). Optimizing Art Business Outcomes Through Data Analytics –– Part 1. International Research Forum for Music Business & Innovation.

Ruiz, J.V. & Bourne, T. (August 19, 2023). The Future of Higher is Hiring Powerhouse Production Teams – Not Individuals. International Research Forum for Music Administration and Governance.

Ruiz, J.V. & Robertson, B. (August 18, 2023). Is Jazz + Entrepreneurship the Answer to Higher Education?. International Research Forum for Music Business & Innovation.

Robertson, B. & Ruiz, J.V. (August 16, 2023). Innovator’s Resilience: Confronting Backlash and Forging Academic Progress. International Research Forum for Music Administration & Governance.

Ruiz, J.V. (August 15, 2023). Beyond Titles and Résumés: Embracing Authenticity in the Professional Odyssey. International Research Forum for Music Business & Innovation.

Ruiz, J.V. (August 14, 2023). Flames of Change: ‘Flower on Fire’ Revolutionizing Latin Alternative Music. International Research Forum of Cross-Cultural Music & Issues.

Ruiz, J.V. (August 12, 2023). Brushstrokes of Leadership: Creating and Sustaining a High-Impact Creative Team. International Research Forum of Music Administration and Governance.

Ruiz, J.V. (August 12, 2023). Crafting Success: Navigating Creative Careers in a Dynamic Digital Landscape. International Research Forum of Music Business & Innovation.

Ruiz, J. V. (July 15, 2023). Navigating the Intersection of Music and Multimedia: Unleashing the Power of Instagram for Artistic Expression and Collaboration. International Research Forum of Music & Multimedia Production.

Ruiz, J. V. & Albert, J. (July 15, 2023). Convertir la Frustración en Enfoque: El Camino hacia la Libertad Empresarial Musical. International Research Forum for Music & Wellbeing.

Ruiz, J. V. (July 15, 2023). Embarkation: The Resiliency of Humanity Amid Covid-19 - A Testament to Collective Strength. International Research Forum for Music Improvisation & Composition.

Ruiz, J. V. (July 15, 2023). Cuerdas de Corazón (Homenaje a Arturo Bermudez): An international Award-Winning Album in Honor of the Greatest Bassist of Puerto Rico. International Research Forum for Music Performance & Artistry.

Ruiz, J. V. (July 15, 2023). Navigating the Intersection of Music and Multimedia: Unleashing the Power of Instagram for Artistic Expression and Collaboration. International Research Forum for Music & Multimedia Production.

Ruiz, J. V. (July 15, 2023). Maximizing Innovation and Enhancing Music Education: Addressing Budget Allocation Challenges. International Research Forum for Music Administration and Governance.

Ruiz, J.V. & Albert, J. (July 9, 2023). Convertir la Frustración en Enfoque: El Camino hacia la Libertad Empresarial Musical. International Research Forum for Music & Wellbeing.

Explanatory Journalism –– Published (Non-Peer-Reviewed)

Ruiz, J.V. (November 4, 2024). Quincy Jones Mastered the Art of Arrangement, Transforming Simple Tunes into Epic Soundscapes. The Conversation.

Ruiz, J.V. (October 2, 2024). Tom Petty: A Legacy of Business Acumen & Entrepreneurial Spirit. In The Loop.

Ruiz, J.V. (July 21, 2023). Tony Bennett: The Timeless Visionary Who, With a Nod to American Musical Heritage, Embraced the Future. The Conversation. (32,000+ reads)

University of Florida News. (May 18, 2022). Student Wins National Awards for Jazz Recordings.

Ruiz, J. V. (December 7, 2021). Grammy Winner Explains Why Adele Is Right - Album Tracks Should Not Be Shuffled. The Conversation.

• This article received the highest number of reads among all other publications by UF faculty, with over 242,335 reads. It was also syndicated in various media outlets including Yahoo! News, Salon.com, The Canadian, Univision, and numerous others.

Ruiz, J. V. (April 28, 2016). The Future of Flute: Young Professionals Carving Their Own Path. The Flute Examiner.

Academic Blogs –– Published (Non-Peer Reviewed)

Ruiz, J.V. (October 31, 2024). Honoring Tom Petty: What Modern Musicians Can Learn from His Courage & Creativity. Fflat-Books.

Vasenin, D. & Ruiz, J.V. (September 6, 2024). Harnessing Social Media for Music Education. National Association for Music Education.

White, E. & Ruiz, J.V. (August 20, 2024). Structuring Creativity in Musical Practice. National Association for Music Education.

White, E. & Ruiz, J.V. (August 15, 2024). The Artist's Digital Portfolio Project. National Association for Music Education.

Ruiz, J.V. (April, 2024). Ensuring Legitimacy and Viability in Music Industry Education. National Association for Music Education.

Ruiz, J.V. (April 23, 2024). The H.E.A.R.T. Model for Inspiring Growth through Experiential Learning and Resilience in Music Education. National Association for Music Education.

Pedro, G.B. & Ruiz, J.V. (March 12, 2024). Brazilian Pop: Shaping Global Music Ed. National Association for Music Education Blog.

Meyerowitz, A. & Ruiz, J.V. (February 23, 2024). C.O.N.N.E.C.T. Framework: Face-to-Face Networking for College Students. National Association for Music Education Blog.

Highfield, R. & Ruiz, J.V. (February 10, 2024). Integrating Fashion into Music Education. National Association for Music Education Blog.

Duprey, C. & Ruiz, J.V. (October 31, 2023). Transforming Universities into Music Entrepreneurship Hubs. National Association for Music Education Blog.

White, E. & Ruiz, J.V. (September 6, 2023). Harnessing Digital Performance: Empowering Music Educators and Students for Global Artistic Reach. National Association for Music Education Blog.

Lee, D. & Ruiz, J.V. (August 10, 2023). Building a Path: Music Entrepreneurs and Advertisement Opportunities. National Association for Music Education Blog.

Ruiz, J. V., & Shelton, C. (June 8, 2023) The Power of Fair Pay in the Music Industry: A Message & Lesson Plans for Music Educators. National Association for Music Education's Blog.

Ruiz, J. V. (October 30, 2019). 7 Suggestions for Better Time Management for Music Educators/Entrepreneurs. National Association for Music Education.

Reviews –– Published

Ruiz, J.V. (April 1, 2024) Review: “‘A Musician’s Journey: Crafting Your Career Vision and Plan” by Jill Timmons.” by José Valentino Ruiz. American Music Teacher Journal.

Review: "5 Lessons on Teamwork as Inspired by The Beatles" by José Valentino, Chris Shelton, and Savanna Downing. Published at UF News and www.beatlesradio.com. (A review and analysis of Peter Jackson's documentary "Get Back," which premiered on Disney+). (January 10, 2022).

Artist Interviews –– Published

Pardo, A. (August 12, 2024) “Entrevista a Carlomagno Sobre El Album “Claude Bolling Goes Latin.” Medium.

Adelfang, P. (February 15, 2024). “Ramirez Reimagined: A Revolutionary Global Choir Album: Behind the Scenes with José Valentino.” NAXOS en Español.

Catherin Shoichet (December 27, 2023). “A Music Milestone Reached This Year Reveals About How The US Is Changing.” CNN Entertainment.

Segarra, E. (November 16, 2023). “Were Latin Musicians Snubbed by the Grammys? Maybe. But They're Winning in Other Ways.” USA Today.

“Meet Dr. José Valentino” Canvas Rebel. (June 8, 2023).

“Gators Who Go Beyond Grammy Wins: UF Music Business & Entrepreneurship Degree Offers a New Model for Music Education” (February 21, 2023).

“Meet José Valentino” Canvas Rebel. (October 17, 2022).

“Rising Star: Meet Dr. José Valentino.” VoyageTampa. (May 17, 2022).

“Music Beyond the Classroom: Interview with Latin Grammy® Winner, Jose Valentino Ruiz.” F-Flat Book. (November 27, 2019).

“Classically Trained Flute Player—and Grammy®-Nominated Bassist—Is Preparing the Next Generation of Music Professionals!” by For Bass Players Only Magazine. (November 30, 2016).

“José Valentino: Multi-Facited, Grammy Nominated Flutist” The Flute View. (April 28, 2016).

Opinion Editorials –– Published

Ruiz, J.V. (October 28, 2023). “Bad Bunny at Coachella Wasn’t Just Fun to Watch. It’s Part of a Revolution.” The Miami Herald.

Books, Co-authored –– Published

Ruiz, J.V. & Leon, J.L. (August 4, 2024). Canon to Commerce: The Impact of Western Classical Music on Today's Music Entrepreneurs. Global Institute for Music Research.

Nieves, E. G. & Ruiz, J.V. (November 2, 2017). From The Lamp Vol. 1: Ego, Essence & Edification. Out The Lamp Publishing.

Valentino Ruiz, J., & Walker, J. (June 13, 2016). We Are One: An Exploration of Latin American Music: Play-along Book II. Flutistry Boston Co.

Valentino Ruiz, J., & Walker, J. (June 13, 2016). We Are One: An Exploration of Latin American Music: Play-along Book I. Flutistry Boston Co.

Books, Edited –– Published

Leon, J.L. (December 19, 2023). The Art to Trombone Performance and Practice. Dust & Ashes Publishing.

da Silva, J. (July 26, 2016). The Purpose, Power and Politics of Brazilian Christian Liturgy: A Theological and Missiological Analysis of the Life and Music of Father Jose Mauricio Nunes Garcia (1767-1830). J. V. Ruiz (Ed.).

N. Books, Edited –– In Pres

Books, Contributor of Chapter(s) –– Published

Valentino, J., & Shelton, C. (August 8, 2022). The Entrepreneurial Approach to Performing and Recording Flute with Effects. The Electric Flute: A Beginner’s Guide to Playing Flute & Effects. Melissa Keeling Publishing.

Herrera, C. (April 5, 2021). It’s Performance Day! The Complete Interviews. In J. V. Ruiz (Contributing Author). Cathy Herrera (Author).

Other - Published

Ruiz, J. V., et al. (November 19, 2021). Getting to the GRAMMY® and Beyond: An Insight to Student-Professor Collaborative Albums/Music Video Projects for Promoting Ecological Advocacy and Social Impact. Society of Arts Entrepreneurship Education Video Salon Series - 2023 Conference Proceedings.